Will Phillips

·       What types of touchscreen technologies can enable a more customer-led journey and let customers explore additional products?

·       How can immersive technology transform traditional static POS stations so customers can purchase during the shopping experience rather than queue at a till?

·       How can digital tools such as app technology help you gain a 360-degree customer view and improve multichannel communications?

·       How important is connectivity to allow these new technologies to work in practice?